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Playstream as a Digital Screen Partner for ALT Balaji’s Ragini MMS Returns S2

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Posted By Sonal Daphale

Reaching your target audience and getting attention is a major hurdle when you launch your product in the market. This comes true even for a entertainment show or movie when it’s launched. The more the audience views the more talks goes around about your show or movie. To get your audience talking and interested you need their views which can be done by properly targeting your audience and showcasing them your trailer.

We were the digital screen partner for ALT Balaji’s Ragini MMS Returns Season 2. We were able to garner over 1 Million views through playstream. Below are the stats :

Total Video Impressions Generated: 14368582
Total Clicks Generated: 22357

Here’s how the ad looked :

Through great team work and smart strategy we were able to deliver great results for the campaign which resulted in million views.

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