Brand Knowledge

Adsolut Formats

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Posted By Sonal Daphale

Online digital ads are a part and parcel of our daily lives now. Displaying ads digitally is the best way to create more brand awareness and target a massive audience. This blog gives you a detailed information on Ad formats of Adsolut. Adsolut has 3 types of formats : Banner, Native and Interstitial.

Banner Ads : Banner advertising refers to the use of a rectangular graphic display that stretches across the top, bottom, or sides of a website or online media property. The standard banner ad sizes across the internet are: 720×90, 300×600, 300×250.

Interstitial ads are interactive, full-screen ads that cover the interface of their host app or site. They are designed to appear between content, so they’re best placed at natural transition points or breaks, such as in between activities or game levels. Their full-coverage is what differentiates them from other ad types, like pop up, native, and banner ads.

Native Ads : Native advertising is the concept of creating ads that are so imbibed into the design and page content, consistent with the platform behaviour that the viewer feels the ad belongs there. Promoted search results and sponsored social media posts are popular examples of native ads. Both formats provide the same kind of value to users as the organic search results and user-generated social media posts.

These are ad formats which we provide on our DSP Platform, Adsolut. We make sure we give our advertisers optimum read and visibility through these ad formats.

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