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Brand KnowledgePlaystream Updates

The Ad Server Difference: Comparing Traditional Ad Waterfall Vs Playstream for Publishers

Posted By Aksh Chhetija

The Ad Server Difference goes a long way. With new buying mechanisms coming into play, the adtech ecosystem is becoming more complex and effective at the same time. Since Buyers are openly accepting new technologies for their marketing spends, why are Publishers hesitating to adopt better technology? Campaigns & tags serve in a standard environment […]

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Getting Into the Indian CTV & OTT Scenario with Playstream.

Posted By Aksh Chhetija

Indian CTV & OTT partners are receiving all the buzz recently in the Digital Video ecosystem. Thanks to the recent Media Buying & Data transitions, buyers are now more open to explore newer avenues. With the consolidation of Programmatic partners recently and going IPO, marketers are now more confident in spending their advertising dollars to […]

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Study on Playstream for Publishers & Success Stories

Posted By Aksh Chhetija

About Playstream: Playstream is a Video Tech Company enabling Innovations, Content Creation, and adtech to its Partners across the Globe. We are a Marketplace enabling Publishers across Web, App & Connected TV to efficiently monetize their Video Inventory. Playstream for Publishers: “Adsolut have time and again raised the bar on customer service – right from […]

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Playstream Monetization with Google’s Multiple Customer Management(MCM) policy for Publishers

Posted By Aksh Chhetija

Hello readers, As you already know, Adsolut Media is a Google Publishing Partner and as a result, Google advertisers can access your inventory through Adsolut Media’s Ad Exchange account. How Adsolut Media represents your inventory with all the changes that Google is bringing. What’s happening? During your onboarding process with Adsolut Media, you would have […]

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Playstream launches In-Game Video Monetization widget

Posted By Aksh Chhetija

Playstream Media, a venture by Adsolut is a Video marketplace enabling connections between the advertisers and Content Creators. After strategic partnerships with Enterprise level agencies and publishers, we are proud to announce our In-Game Video Widget.  This blog shares the key takeaways for Advertisers & Publishers interested in Gaming Users: For Advertisers/agencies/DSP’s: Get Access to […]

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Playstream & DV360

Posted By Aksh Chhetija

Why Playstream Ads prefers transacting with DV360(Google’s Display & Video 360) for its campaigns from Brands? DV360 has always been preferred due to multiple reasons over Managed Creatives Campaigns. Here are some: Trust & Transparency: Partner Brands get transparent data around the campaign with multiple metrics & dimensions.  Plug & Play multiple Campaigns/Sources: When a […]

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Setting up your first Campaign on Adsolut Performance DSP

Posted By Aksh Chhetija

How to create a Successful Ad Campaign with Connect By Adsolut: In this white paper, you will be able to learn how to setup an ad campaign on Connect.adsolut.in for your CPC & CPA Campaigns.  For any immediate help, you can reachout to aksh@adsolut.in or Skype: aksh.chhetija Index: Creating your first Campaign Ad Types Bids […]

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Adsolut Publisher Marketplace now offers a Unified platform to buy OTT Inventory

Posted By Sonal Daphale

Due to the Covid-19 Pandemic, India has seen a huge jump in Internet Entertainment and a fall in TV Consumption. OTT, not widely available across open auction or the Google & FB Marketplace becomes difficult for advertisers to access this Inventory. Adsolut Publisher Marketplace now offers a Unified platform to buy OTT Inventory across multiple […]

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Ways to limit Covid-19 impact on your Ad Tech business

Posted By Sonal Daphale

With this Global Pandemic, major countries of the world are ordered to stay home. Due to which, the Content Consumption on the Internet has taken a leap. However, this is not serving to the written fact that more audience = more revenues strategy. We, at Adsolut Media, are monitoring the ad spends across Video and […]

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Adsolut Formats

Posted By Sonal Daphale

Online digital ads are a part and parcel of our daily lives now. Displaying ads digitally is the best way to create more brand awareness and target a massive audience. This blog gives you a detailed information on Ad formats of Adsolut. Adsolut has 3 types of formats : Banner, Native and Interstitial. Banner Ads […]

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